Russell Banks<\/a> gave us an incredible demo of how to carry out discovery to validate your ideas. Not only did he get under the bonnet, he described how to ideally conduct the process, getting potential segments identified, questions lined up, collection organised centrally and what to do with your findings.<\/p>\n\n\n\nThere are three tools; your personas, your questions, your collection process (e.g. google forms) and one rule: get out of the way of customers telling you their problems.<\/p>\n\n\n\n
Not polluting the process with leading questions, or biases, was one of the hardest skills to learn. I don\u2019t think any of us would honestly way we mastered it in the 3\u20134 weeks we were doing it but we became much better at letting customers tell us what they wanted to buy.<\/p>\n\n\n\n
In the end, we ended up with Safecility. A pivot from where we started to a platform to track, collate and automate testing of Life Safety Systems in buildings.<\/p>\n\n\n\n
We are excited about the plan we pitched in Limerick and have to go about validating demand for our work but without the last six weeks, we would probably be building something few people wanted and setting ourselves up for a world of pain.<\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/h2>\n","protected":false},"excerpt":{"rendered":"
For the past six weeks, the team at Safecility have been taking part in the annual Business Plan Competition run by the NDRC and The Ireland Funds. Last night the final was held at the University of Limerick and the team were delighted to be awarded a third place finish. As you can see, the […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[1],"tags":[9,7,10],"_links":{"self":[{"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/posts\/574"}],"collection":[{"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/comments?post=574"}],"version-history":[{"count":3,"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/posts\/574\/revisions"}],"predecessor-version":[{"id":7705,"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/posts\/574\/revisions\/7705"}],"wp:attachment":[{"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/media?parent=574"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/categories?post=574"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/safecility.com\/wp-json\/wp\/v2\/tags?post=574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}